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Sella Concept

4 min read
Sella Concept

Mylands is delighted to share a new collaboration with Sella Concept on a bespoke paint colour, along with the decoration of the Sella co-founders' own home near Hampstead Heath.

Mylands is delighted to share a new collaboration with Sella Concept on a bespoke paint colour, along with the decoration of the Sella co-founders' own home near Hampstead Heath. Partners in life and work, Tatjana von Stein and Gayle Noonan founded Sella, an interior and set design studio and branding house, more than five years ago. Tatjana leads the design and furniture arm, Sella Concept, while Gayle has built a sister branding studio, Sella ID.

Celebrated for inspiring projects with creatively minded brands, Sella Concept's relationship with Mylands began with an award-winning design for a South London bar and restaurant, Piraña. So when it came to decorating their new home, the couple turned once more to the colour experts at Mylands.

Creating Sella by Mylands

Having recently moved from Notting Hill to Hampstead Heath to be closer to nature, to north London architecture and to year-round dips in the ponds, Tatjana and Gayle knew they wanted their new home to be an inviting space suffused with colour. Their vision was an entirely new neutral, warm in feel and true to their individual tastes, unique to their home. To achieve it they worked closely with the Mylands colour team to develop the Sella neutral.

The colour's beauty lies in its subtle tonality; its spectrum of tones advances and recedes depending on surroundings and light, making it wonderfully versatile. Using Sella across the main spaces and the guest bedroom created a cohesive scheme that flows naturally, unifying the home and letting their beautifully curated art and furniture shine. Some of the art is by Gayle and by Tatjana's mother, while the furniture mixes antiques with contemporary pieces designed by Tatjana, such as stools inspired by the ladies' swimming pond and the recently launched dining table, Pontem.

To balance the creamy neutrality of Sella, the couple's creativity comes through in bold colour palettes elsewhere, lending drama and excitement. Mylands' FTT-001™, a unique metallic gold, has been used to stunning effect across the master bedroom walls and ceilings, wrapping the room in a luxurious glow as natural light picks out the softly golden hue, set against natural linens and Victor Pasmore's abstract art. An accent wall in Mylands' Wharf Sacking™ No.127 in the stairwell adds to the warmth throughout, further developed with a yellow velvet-clad banister, while Stockwell Green™ No.203 in the kitchen nods to Hampstead Heath just beyond the windows, keeping the natural world central to daily life.

Tatjana von Stein said: "Having worked with Mylands before, we knew there'd be no better partner to develop a beautifully neutral colour and help paint our new home. The rich, warm tones we created with Sella by Mylands give our home a lovely backdrop, and we're thrilled with the overall feeling, all brought together through colour."

Dominic Myland said: "Sella creates stunning spaces that often embrace daring, bold colour, so it was a real pleasure to work with Tatjana and Gayle on Sella by Mylands and on their new home. Our colour experts thrive on a challenge, and finding the exact tone for a perfect neutral backdrop that stays warm and inviting was a fantastic test. We're all delighted with the results. Seeing bolder colours like FTT-001™ used in such an incredible scheme is wonderful too, and really encourages us to think differently about interiors."

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