The journal

Bond Street™ No.219 at 94 New Bond Street

23 October 2024 3 min read

Discover the Mylands colours featured at Shapero Rare Books' store.

Mylands is delighted for its colours to feature throughout Shapero Rare Books' new flagship, acting as the blank canvas that tells the stories of the rare books and art collections housed there. Interior designer Malcolm Winyard led the design team and curated the colours for the project, choosing from Mylands' iconic Colours of London collection, a selection of 120 colourways inspired by the eclectic city, with shades drawn from notable streets and landmarks.

Shapero Rare Books shop with pale shelving full of books and a deep blue Bond Street No.219 library step ladder on castors — Bond Street No.219 runs through the shop: on the library step ladder, left, and on the wall between the bookcases, right

Recess between bookcases painted in deep blue Bond Street No.219, with a framed photograph and a balloon-back chair — Bond Street No.219 runs through the shop: on the library step ladder, left, and on the wall between the bookcases, right

The flagship houses the company's headquarters, bookshop and galleries, showcasing its world of rare books and art in the heart of London's Mayfair. Visitors can discover literary treasures, some of the most magnificent natural history books, accounts of daring voyages around the world, guide books and travel photography, manuscripts ranging from early Islamic works to modern typescripts, and artworks for all tastes and interests.

Bring these colours into your own projects

Highlights from the project include: Bond Street™ No.219, from Mylands' own archive, originally inspired by a property on Bond Street, a deep, dark blue that creates a commanding yet tranquil atmosphere, the perfect shade to mark Shapero Rare Books' move to the iconic street. Hawksmoor™ No.112, a subtle, soft silver-blue that pairs perfectly with Bond Street™ No.219 for a calming presence, its cool tone making it an alternative to white or off-white.

Holland Park™ No.5, first featured in a period home of the same name, soft in appearance with a touch of warmth from yellow undertones, a versatile shade that isn't overpowering yet adds a sunny disposition. Museum™ No.151, inspired by Victorian-era museums and galleries, an ashy blue-green that lends itself to a glimpse of colour, providing a peaceful presence that beautifully offsets brighter colours.

SHOP THE PALETTE.

"At a time when many businesses are moving online or away from shops into offices, I believe it's important to keep a strong presence in the heart of London. Our customers are both local and international collectors, and they still love to come into the shop and talk to us about what they're searching for to grow their collections. Even more importantly, we regularly attract new customers, and to them location is key. London continues to hold its position in the international rare books and art world, so we have to show that we're open for business." - Bernard Shapero, founder of Shapero Rare Books, on the new flagship.

"Having specified Mylands paints at the previous Shapero Bond Street premises, I wanted colours that give a contemporary feel but work as a good backdrop for a more traditional setting. I particularly like Bond Street by Mylands, which we've used throughout the building, as the artworks and books look especially good against it. Bond Street for the only bookshop on Bond Street." - Malcolm Winyard, interior architect, on his colour choices.

Window bay at 94 New Bond Street with walls in soft silver-blue Hawksmoor No.112, pale shelving of bound volumes and the Shapero banner outside — A reading bay in the soft silver-blue of Hawksmoor No.112, looking out over New Bond Street

Visit Shapero Rare Books: Shapero.com, 94 New Bond Street, W1S 1SJ. Monday to Friday: 9:30am - 6pm; Saturday: 10am - 6pm; Sunday: 11:30am - 6pm. 020 7493 0876.